Multimedia Designed for the Business of Beef.

Stay informed with the latest beef industry news, expert insights, educational articles, podcasts, videos, and trusted resources designed to help cattle producers succeed.

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Listen to expert interviews, industry news, and in-depth discussions covering cattle production, herd health, genetics, marketing, technology, and the issues that matter most.

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Stay up to date with upcoming cattle sales, production auctions, and industry events across the country. Find dates, locations, sale information, and online bidding details—all in one place.

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ISSUES

Explore the latest and past issues of American Cattlemen Magazine, featuring expert insights, industry news, cattle management strategies and product spotlights.

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CERES TAG and C-Lock Partner on Feed Efficiency Insights

CERES TAG and C-Lock Partner to Deliver End-to-End Feed Efficiency Insights for Livestock Producers CERES TAG is excited to announce a new partnership with C-Lock Inc., providing producers with a more complete view of feed efficiency and individual animal performance metrics. As the world’s first direct-to-satellite animal intelligence company, CERES TAG has partnered with C-Lock […]

Nofence Launches N3 Cattle Collar and Livestock Management Platform

Nofence Launches N3 Cattle Collar and Livestock Management Platform Release marks evolution beyond virtual fencing to provide precision livestock and land management. St. Paul, Minn., Sept. 2, 2026—Nofence, the company that pioneered virtual fencing for livestock, today launches the N3 cattle collar, which is lighter, stronger and has additional features compared to its predecessors. The […]

JCB Introduces Two Skid Steer Loaders for North American Agriculture

FOR IMMEDIATE RELEASE JCB Introduces Two Skid Steer Loaders for North American Agriculture New models expand JCB’s compact equipment lineup with versatile material-handling solutions designed for today’s producers BOONE, Iowa, (Sept. 1, 2026) – JCB is expanding its compact equipment lineup with the introduction of the new 250 and 290 skid steer loaders. Manufactured in […]

Veterinary Intelligence Company Acquires Antelligence

Veterinary Intelligence Company Acquires Antelligence to Advance Veterinary Market Intelligence Acquisition expands insights behind The Fountain Report while transforming dynamic veterinary data into real-time intelligence for better business decisions SEATTLE, WA — August 31, 2026 — The Veterinary Intelligence Company (Vet Intel), a veterinary market data and insights company, today announced its acquisition of Antelligence, […]

U.S. Cattlemen Respond to Beef Import Proclamation

PRESS RELEASE For Immediate Release August 27, 2026 U.S. Cattlemen’s Association Statement on Proclamation on Beef Imports Washington, D.C. – United States Cattlemen’s Association (USCA) is disappointed by President Trump’s order, signed yesterday, that temporarily eases tariffs on imported beef lean trimmings. USCA continues to warn that this kind of short–term “quick fix” is unlikely […]

NCBA Warns Against Increased Beef Imports

NCBA Warns Increased Beef Imports Could Threaten U.S. Cattle Producers You may have seen President Trump’s Truth Social post today regarding increasing beef imports as a way to lower beef prices. In response, NCBA issued a statement to underscore the potential consequences such a move could have on America’s cattle producers and ongoing efforts to rebuild the […]

CERES TAG, UW Launch Grazing Research

CERES TAG and University of Wyoming Launch New Mountain Grazing Research CERES TAG’s satellite livestock monitoring will be used by the University of Wyoming to help producers better understand cattle movement, reduce losses to depredation, and improve rangeland management. Wyoming, United States – CERES TAG has partnered with the University of Wyoming’s RangeLab led by Dr. Nicki Nimlos […]

Commitment to Quality from Pasture to Plate

Commitment to Quality from Pasture to Plate Roger and Nikki Callison are both multi-generational ranchers who have devoted their lives to agriculture and their ranching heritage. They planted roots in southeastern Oklahoma over 20 years ago and have built multiple businesses that keep them both actively engaged in the industry. Each business operates in multiple sectors of the industry to, ultimately, produce an end […]

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AMERICAN CATTLEMEN

October 2026

The October 2026 issue of American Cattlemen delivers practical strategies to help cattle producers improve herd efficiency, manage forage resources and strengthen profitability heading into fall and winter. Learn how Pregnancy Checking: Technologies and Tactics can support better reproductive and culling decisions, and discover how Graze Fall-Weaned Calves this Winter to Boost Profits explores opportunities to make the most of available forage and seasonal markets. Feed Efficiency: Getting More From Every Pound of Feed examines ways producers can maximize the value of their feed investment, while Ways to Extend Fall and Winter Grazing offers strategies for keeping cattle grazing longer and reducing reliance on harvested feeds. From reproduction and nutrition to grazing management, this issue provides timely information for making the most of your cattle and forage resources.

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Publisher's Statement

When Will the Playing Field Be Level?

Every American cattle producer understands that competition is part of the business. But competition only works when everyone is playing by the same rules. As debate over Brazilian beef imports continues to grow, one question rises above the politics and trade agreements: Are American producers being asked to compete on an uneven playing field? Before we talk about imports, tariffs, or trade policy, we need to ask whether fairness still exists in the marketplace—and what that means for the future of the U.S. beef industry.

TWIN RIVERS MEDIA

American Cattlemen is proudly published by Twin Rivers Media, a leading agricultural media company dedicated to serving the information and marketing needs of America’s beef producers. For more than 30 years, Twin Rivers Media has connected cattlemen with the latest industry news, educational content, innovative products, and trusted business solutions through a growing network of print and digital platforms.

At American Cattlemen, our mission is to provide cattle producers with timely, practical, and relevant information that helps strengthen their operations and advance the beef industry. From herd health, genetics, nutrition, grazing management, equipment, and marketing to producer success stories, industry insights, podcasts, and educational videos, we deliver the content today’s cattlemen rely on.

As part of Twin Rivers Media, American Cattlemen reaches producers through a comprehensive multimedia network that includes:

Print Magazine
Industry News & Editorial Content
Podcasts & Video Series
Website & Online Resources
Email Marketing
Social Media
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Whether you’re a cattle producer looking for trusted industry information or an agricultural company seeking to connect with one of the most engaged audiences in the beef business, American Cattlemen provides the platform, reach, and expertise to help you succeed.

Interested in advertising or partnering with American Cattlemen? Contact Dustin Hector at dustin@twinriversmedia.com or call 877-424-4594 to learn how Twin Rivers Media can help you achieve your marketing and communications goals.