Strategic Bull Selection

Breeding season – and the work that leads to it – is a crucial time for a ranch. The decisions made here directly impact calving and sale season results.

As you identify goals and ambitions and create a map to get there, it is imperative to have herd sires either on the ground or in a straw that can help you reach your destination.

In today’s fast-paced and ever-changing food system, ranchers are more pressured to keep a close eye on the market flow and demands as they develop the next cattle crop. That means that, more than ever before, the decisions made each breeding season must be as strategic as possible.

Goal setting

When selecting bull characteristics, identify both the marketing and breeding aspect for your goals. Determine the destiny and purpose of the calves. Are they replacements? Or will they be sold as beef animals? 

Grady Ruble of South Dakota State University notes in his Bull Selection bulletin that this also requires the producer to look at what traits they desire and if there are any environmental factors that might impact certain traits.

More than at any other point in history, beef producers have the capability to harness health and environmental traits for their herds thanks to genomics. With continual evaluations and indexes becoming available, it’s wise for both commercial and seedstock producers to keep a pulse on the genetic world.

Performance traits for both terminal and maternal animals should be considered alongside the current state of the whole herd and its potential. 

To keep abreast of the overwhelming indexes and expected progeny differences (EPDs), it’s helpful to start the old-fashioned way by creating a list of desired traits and then sorting them based on the importance of each. That provides a baseline when examining and comparing bulls.

Determining the traits that make the cut should include a blend of combing through tangible records and sale numbers along with a visual inspection and perhaps professional consultation. Visual and record inspection before breeding also affords an opportunity to do a last-minute culling of animals that are costing more than they are worth.

Making the selection

In my previous article, Strategic and Scientific Bull Selection, I mentioned how every new sire you bring into the herd (herd bull or from a tank), brings in some permanent genetic change. Additionally, operations that retain their own heifers in a closed herd are limited to some extent in their genetic change. 

In many cases, genetic change is accelerated in crossbreeding programs due to heterosis. Crossbreeding is becoming more popular in the seedstock circle as well as commercial circles.

While EPDs continue to grow in their accuracy, there has been an industry-wide trend to move  towards the dollar index as the be-all-end-all for multitrait selection.

It’s a valuable tool no doubt, especially for those tricky economic traits. However, using them exclusively – or using them without consideration as to what they actually stand for – can be detrimental.

Remember that indexes like EPDs are updated and the formulas can change. Be sure to do your research with the most up-to-date information about the indexes and the traits they include. Breed associations and geneticists are your friends on these matters. As well,  they are often an excellent source of free information.

In her bulletin Here’s the Beef: Basics for Selecting a Bull  for Texas A&M University, Kaitlyn Arnold noted that it is very important that herd bulls or bulls that are physically being brought in to service a herd come with records and are visually inspected for physical appearance.

Structural soundness is important to evaluate as it will impact performance and longevity. You need to see and evaluate this because it will not be qualified by a number on paper.

It is additionally important to evaluate their reproductivity through a breeding soundness exam. This should be done routinely to make sure the bull is still a viable option.

From this aspect, it’s also helpful to purchase a live bull that has been raised in conditions similar to the one you provide in your operation. This will ensure he can do his job and does not need to adjust to harsher conditions than he’s been acclimated to.

Points worth remembering

Be sure you don’t put all your eggs in one basket from a genetics standpoint when choosing a herd sire. . Many traits need to be considered. Choosing a bull because he is strong in one suit, may leave important traits overlooked or neglected.

Artificial insemination can be a powerful tool during breeding season, opening the herd to a larger pool of genetic traits that can influence change.

Small-scale producers must especially be judicious in their selection. Be mindful of negative correlations and trade-offs between carcass quality and performance traits.

Rachel Owens writes in her bulletin  Selecting the Right Bull for your Herd for North Carolina Cooperative Extension: 

“Selecting for only calving ease can lead to calves that stay small at weaning and yearling weights, which means less money in your pocket on sale day. However, you cannot select for every single trait, especially since some traits are inherently opposite. Consider how traits interact when making decisions.”

Again it is important to consider the traits you are selecting for and the potential risks of what other traits might be impacted or limited by the mating decision for the desired trait.

Choosing herd sires for the next generation of calves is a very personal decision based on a myriad of individual factors that vary by herd. Determine what traits most impact your operation, evaluate the tools available to help you choose sires and then look for the bulls that most closely fit your needs.

For some, this will be a single bull. For others, it could be several bulls. For some, this may mean creating their own bulls through A.I. or embryo transfer.

The American Cattlemen Podcast: New Opportunities for Producers

By Jessica Graham

The cattle industry is always changing and growing. Honestly, keeping up with everything in the cattle industry can be tough. That’s why we started The American Cattlemen Podcasts. They’ve made life so much easier. These days, you can listen to expert advice, industry updates, and even personal stories from other producers whenever and wherever you want. Whether you’re out in the truck, working in the barn, or just kicking back at the end of a long day, podcasts like The American Cattlemen Podcast bring valuable information right to your ears.

Why Not Tell Your Story Too?

Spring is a busy time in the cattle world. It’s prime season for sales—-bred heifers, bulls, select cows—you name it. Flipping through the pages of this magazine, you will notice a portion in the back dedicated to premier cattle sales and auctions. We support cattlemen from the small farmer to the larger specialized operations. We try to connect the right buyers with the right sellers. If you are interested in doing a Producer Profile, contact Dustin Hector at dustin@twinriversmedia.com.

That’s where the Producer Profile series on The American Cattlemen Podcast comes in handy. If you have an upcoming sale, get your voice out – literally. Through our “Producer Profiles” you have the chance to reach your audience, tell them how you specialize in your success and tell us about your upcoming sales. 

Let’s talk about marketing for a minute. If you’re like most producers, you’re great at raising top-notch cattle, but getting the word out? That’s a whole different ball game. The good news is podcasts can help.

The “Producer Profile” series isn’t just for buyers—it’s a golden opportunity for producers to share their story. Whether you’re running a small family farm or managing a big ranch, podcasts let you reach a huge audience without breaking the bank. Traditional ads can be expensive and limited, but one podcast episode? That can reach listeners across the country—even around the world.

You can use this platform to show off what makes your livestock special. What sets your genetics apart? Why should buyers choose you? A podcast lets you connect with potential buyers on a personal level. They’re not just buying cattle—they’re buying into your story and your operation.

To potential buyers, these episodes give you an inside look at different cattle operations. You’ll hear about their breeding philosophies, how they manage their herds, and what makes their genetics stand out. And it’s not just dry facts—you get to hear directly from the producers themselves. It’s like having a conversation with someone who really knows their stuff.

By listening to these profiles, you’re not just buying cattle—you’re investing in the vision and hard work of the producer behind them. Plus, you’ll probably discover some up-and-coming producers you might not have heard of otherwise. It’s a win-win: better genetics for your herd and a bigger network for you.

Looking Ahead: Podcasts Are the Future

The cattle industry might be steeped in tradition, but there’s no reason not to embrace new tools like podcasts. They’re easy to access, cost-effective, and a great way to build real connections. Platforms like The American Cattlemen Podcast make it easier than ever to bridge the gap between your hard work and the buyers who are looking for exactly what you offer.

Podcasts do more than just share information; they bring the cattle community together. With episodes that highlight upcoming sales and showcase different operations, The American Cattlemen Podcast is becoming a go-to resource for connecting buyers and sellers across the nation. Whether you’re selling your cattle or looking to buy, these episodes make it easier to find exactly what you need.

Upcoming sales aren’t just transactions—they’re events. They’re opportunities to share your hard work with the world and connect with others in the industry. Advertising your sale through a podcast episode means your message reaches beyond your local community to a nationwide audience of ranchers and producers. By sharing your story and highlighting what makes your cattle unique, you can turn a good sale into a great one.

So, as you gear up for fall cattle sales, don’t overlook the power of podcasts. Whether you’re tuning in to learn more about genetics or sharing your own story, podcasts can open doors to new opportunities and lasting relationships. Give it a try—you might be surprised at just how far your story can go.

The Power of Producer Profiles with The American Cattlemen Podcast

The Power of Producer Profiles with The American Cattlemen Podcast

By Jessica Graham

In today’s fast-paced world, podcasts have emerged as one of the most effective ways to learn and share information almost instantly. Within the cattle industry, podcasts offer a unique platform for sharing knowledge, promoting livestock, and fostering community. One of the most significant advantages of podcasts is their accessibility. Unlike traditional media, podcasts can be listened to on-demand, at the listener’s convenience. This flexibility allows cattle producers and industry professionals to consume information at their own pace, whether they are driving, working, or relaxing.

Find the Right Genetics
Fall is a prime season for cattle sales, with a wide variety of offerings, including fall-bred heifers, bulls, and select cows. Many producers capitalize on this opportunity to add to their genetics. However, the abundance of choices can make it overwhelming to research and select the right genetics, especially when considering the limited window of sales.

To address this challenge, we’ve developed the “Producer Profile” podcasts on our American Cattlemen podcast platform. These podcasts give us a sneak peak into the diverse range of cattle producers and their operations.

By listening to these profiles, you can gain a deeper understanding of different breeding philosophies, herd management practices, and the specific genetics being offered.

By listening to a few episodes of your choosing, you can make an informed decisions about your cattle purchases. Instead of relying solely on written descriptions or limited online resources, “Producer Profile” podcasts offer a more comprehensive and personal perspective. You can hear directly from the producers themselves about their cattle’s strengths, weaknesses, and suitability for various production systems.

In addition to helping you identify potential genetics, these podcasts can also introduce you to new and emerging producers. By building relationships with producers in the industry, you can expand your network and stay informed about upcoming sales and opportunities.

Effectively Market Your Cattle
Producer Profile podcasts offer a cost-effective and efficient way to reach a vast audience. Unlike traditional advertising channels, this allows producers to share their message with a global audience at a fraction of the cost.

We’ve seen the benefits from small family farms to big ranches. By leveraging the power of podcasts, cattle producers can effectively market their livestock to a wider audience. Instead of relying solely on one-on-one interactions with potential buyers, they can reach an infinite number of people through a single podcast episode. This is particularly advantageous for producers who have a premium product to offer, as podcasts provide a platform to showcase the unique qualities and benefits of their livestock.

As cattlemen, we care about the cattle, the quality, and have pride in our hard work. However, when it comes to marketing, that is a whole different obstacle. You may have some of the best genetics, or best services, but are unable to grow because well, other cattlemen haven’t heard your story. So tell it! Instantly share with the world a little about yourself, your cattle, and the premium services you have.

Podcasts have become an indispensable tool for sharing information and promoting livestock within the cattle industry. Their accessibility, personal connection, and cost-effectiveness make them a valuable asset for producers seeking to reach a wider audience and market their premium products. By embracing the power of podcasts, cattle producers can stay ahead of the curve and position themselves for success in today’s competitive market.

So, as you navigate the bustling fall cattle market, remember the value of the “Producer Profile” podcasts. By listening to these informative resources, you can make more confident and strategic decisions about your cattle purchases and ensure the long-term success of your operation.

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