CERES TAG offers insights into ranching that can boost the bottom line.
WHY JUST TRACK LOCATION WHEN YOU CAN IMPROVE PROFITS?
In 1874, a patent was issued on a product that would change cattle ranching forever: barbed wire. It allowed for wide-scale ranching across the Great Plains. Fencing has remained relatively unchanged since then—labor-intensive, expensive and subject to dispute—until the advent of satellite technology. New tools like CERES TAG utilize this technology to help producers find ways to increase their efficiency and profitability. CERES TAG is the world’s first satellite-enabled animal health intelligence platform, delivering livestock data right from the pasture–all from an ear tag.
Find Them, Faster
No matter the size of your operation, fencing maintenance is an endless task, and certain cattle will always find a way to get out or get into trouble. CERES TAG monitors your herd direct to satellite to tell you where your cattle are on (or off) the property. You can set out-of-boundary alerts and utilize activity pattern trends to isolate troublesome cattle who may benefit from a different strategy. Protecting even one head from injury, theft, or loss can save you thousands in investment. Plus there is no additional infrastructure required.
Margin can be gained further by leveraging relevant data, specific to your operation. Here are other ways CERES TAG can revitalize your profit strategy.
Better Utilize Your Land
Your cattle’s gains only come from intake. Healthy pastures are the easiest way to get you there. CERES TAG tells you exactly where your herd grazes and for how long, allowing you the opportunity to more closely evaluate when it’s time to rotate pastures as well as which areas are most appropriate to overseed or fertilize. When you can utilize and proactively protect your land, you are safeguarding this season’s profits, as well as the next’s.
Improve Genetic Selection & Breeding Programs
CERES TAG’s technology allows for the accurate monitoring of numerous characteristics in livestock, including bovine behaviors and health standards/abnormalities. You can easily track pasture feed intake, grazing efficiency, and disease susceptibility. With this data at your fingertips, it’s easier to identify and select animals with desirable genetic traits for breeding. You can more effectively cull and breed your herd to produce offspring that make each season’s herd more efficient–and profitable–than the last. With continually updating software and expanding algorithms in development for CERES TAG through universities and third party researchers, additional bovine behavioral insights will soon become available as well, including mounting frequency in bulls and estrus detection in heifers and cows.
Intervene Earlier for Better Health Outcomes
With CERES TAG, you can track your herd’s health outcomes from literally anywhere with your connected device. You can note health abnormalities when they happen, rather than at the next in-person check. The earlier you can intervene with appropriate treatment when a disease is detected, the better the prognosis for that head—and all the money you’ve invested in it. This also provides you with additional biosecurity information for appropriate quarantining or other proactive measures for the other cattle who may have been exposed to infectious disease.
Streamline Operation Management
With plug-and-play, direct-to-satellite efficiency, all members of your team can access your herd’s data 24/7 from wherever they are located. CERES TAG also integrates with existing software programs, allowing your operation to study and analyze management tendencies from day one. Optimizing the who, where and why of your management strategy can be accomplished quickly and seamlessly–driving cost savings and annual profits.
A Small Investment for Large, Ongoing Gains.
ROI is number one for business success in the cattle industry. CERES TAG offers significant return on investment with further opportunities to increase profit as additional software continues to be developed in the United States. Unlike other data-generating implants, CERES TAG is direct-to-satellite and solar-powered. This means the CERES TAG will work anywhere and requires no other investments in infrastructure, such as towers or connection services. Also, not every cattle needs a tag to benefit from data insight. To start, CERES TAG recommends one in ten cattle have a CERES TAG applied.
By seamlessly integrating advanced satellite tracking with actionable data, CERES TAG empowers producers to make informed decisions that enhance profitability and protect their land and livelihood. With unpredictable weather patterns, rising operational costs and ever thinning margins, smarter, more efficient solutions are no longer optional—they’re essential. Keep your ranching legacy alive in the modern era by embracing new technology.
- Small- 1.5” x 2.5” x 0.5”
- Easy to apply – Replaceable tether and pin for multiple generations
- Solar powered
- Reusable – 3 years of direct-to-satellite connectivity
- Triggered for significant behavior change which may require investigation
- Durable – Operates up to 140° F
Launched in Australia in 2016, and since adopted by ranchers across Oceania, CERES TAG is a one-of-a-kind ear tag making its way to the United States. CERES TAG is the world’s first satellite-enabled animal health intelligence platform, delivering better livestock production, health and welfare right from the pasture.